The festive season is a golden opportunity for hotels, clubs and event organisers. Christmas parties, seasonal dinners and private functions bring guests, press and repeat business through the door. But when venues are hard to access, organisers risk excluding a large and valuable audience. As The Stair Climbing Company, we supply trusted stairclimbers and Portable stair lift solutions that protect reputations, increase attendance and safeguard revenue.
Disabled customers represent a significant spending power. Studies have shown that accessible tourism and retail matter in real terms: across Europe the tourism sector is estimated to miss out on tens of billions of euros each year because of poor access. This is not an abstract figure for venues planning a Christmas programme; it is real income walking away. (ScienceDaily)
For UK businesses the online equivalent is also stark. Research into digital accessibility found billions lost annually because customers could not use websites or services. In hospitality and events, physical access barriers have the same effect: guests who cannot access an event will not book, dine or recommend your venue. Investing in Portable stair lift devices and professional stairclimbers is an investment in revenue, inclusion and brand loyalty. (Accessibly)
Why Christmas events need stairclimbers
Christmas events are often booked well in advance and rely on strong word of mouth. A guest who arrives to find they cannot access the dining room or private salon will not only miss the night but will also tell friends, family and social channels. Venues with seasonal menus and premium ticket prices cannot afford that loss.
A professional stairclimber team from The Stair Climbing Company provides:
- Rapid, safe transfers between levels for manual and power wheelchairs.
- Portable stair lift options when permanent lifts are not available or feasible.
- Trained operators who work discreetly so your event runs smoothly.
Using a Portable stair lift or specialist stairclimbers keeps guests on site, preserves dinner covers and prevents last-minute cancellations that harm revenue and reputation.
Real venues, real expectations
Luxury hotels and private clubs set the benchmark for guest experience. Iconic venues such as Claridge’s in Mayfair and exclusive clubs like Tramp invest in service and discretion to maintain their standards. For international guests, properties such as the Hôtel de Paris Monte-Carlo are judged on accessibility as much as on cuisine and comfort. Partnering with a specialist stairclimbing provider ensures your venue’s service promise is upheld, whatever the level changes in your building. (Claridge’s)
The financial case for accessibility at Christmas
Multiple studies underline the financial cost of excluding disabled customers. A well known UK analysis of retail and digital barriers put lost revenue in the billions, and wider European research on tourism estimated similarly large opportunity costs for venues that remain inaccessible. For Christmas events, the marginal cost of hiring a Portable stair lift or deploying stairclimbers is typically far lower than the lost covers and long term damage to reputation. In other words, the hire pays for itself after just a few bookings that would otherwise be lost. (Accessibly)
How The Stair Climbing Company works with you
We approach every Christmas hire with venue sensitivity and event professionalism:
- Pre-event survey and risk assessment so we know the route, stairs and timing.
- Discreet, uniformed operators trained in clinical manual handling and guest care.
- Portable stair lift and powered stairclimber options that fit most stair types.
- Full insurance and safety documentation provided to event managers and health and safety teams.
This means organisers at hotels, members clubs and marquee events can advertise full access with confidence, increasing ticket sales and cross spend on bars and private hire.
Practical tips for event managers
- Promote accessibility in your event listing. Guests are reassured when organisers state that a Portable stair lift or stairclimbers will be available.
- Book stairclimber hire early. December dates fill fast and so do the teams that operate them.
- Train front of house staff to welcome guests with dignity. A warm, competent welcome converts attendance into loyalty.
- Keep a short accessibility page or line on your booking confirmation so guests know who to contact.
Final thought
Christmas is about celebration and togetherness. Excluding guests because of inaccessible stairs undermines that spirit and damages bottom lines. The Stair Climbing Company offers discreet, reliable Portable stair lift and stairclimbers hire that protect your guests and your revenue. If your venue is hosting seasonal events this year, a small investment in professional stairclimbing services delivers measurable returns in covers kept, complaints avoided and repeat bookings earned.
For more on the venues mentioned: Claridge’s, Tramp and Hôtel de Paris Monte-Carlo provide examples of the levels of service and expectation guests have come to expect. (Claridge’s)